Scope: Design products' list and marketing sheet about the bestselling products that increases more sales and brand identity to the public.
Process: Derivados Naturales is a peruvian brand that sells organic products to middle-class people, restaurants, and clubs. I researched its brand identity its primary products, and audience. After several rounds of rough sketches, I developed the final results based on the brand guideline and following a determined composition.
For both designs, I used a colorful and organic color palette such as yellow, orange, green, and brown. To balance this color palette, the background of these designs were neutral colors. I employed a better look of the products by placing it in the left side of the layout with the information next to it. In that way, potential clients could read the information and see the products quickly.
Role: Research, concept developmen, and print design.
